It smells like fresh opportunity. Like a new you. Like the world is yours. That’s the effect our new Lynx era will have on you. Soak it up.

We’re still all about adding scents to life, but now they’re in high-def. Now they make epic look tiny. Now they’re iconic.

Presenting our new-era Lynx team for the fresh road ahead: Joining long-standing Lynx ambassadors AJ and Calfreezy are Chunkz and Aitch. It’s the ultimate crew. Stick with this lot and you (and your underarms) will be rewarded. Big time.