our values

We believe diversity should be a point of celebration not divide.

We have strong roots in youth and culture in the UK, and we believe it is our responsibility to use our platform to help advance the social equality agenda.  We will do this by reflecting our values as a brand, the values of the people we speak to as well as the community of ambassadors and contributors that we have been working with over the years.

We are committed to standing up for equality by:

·       Ensuring all Lynx advertising and marketing reflects our brand values of inclusivity, mutuality and progress

·       Putting in place internal review processes so we can thoroughly vet all creative content before it goes live

·       Continuing to use our platform to showcase diversity, and to shed light on the experiences and perspectives of people from all backgrounds

Ensuring our partners and collaborators share our values and have processes in place that enable representation and equality